Protect your home or business with roofing you can trust. Rivas Roofing is a family-owned Altadena contractor handling residential, commercial, and specialty roofing projects throughout Pasadena and the nearby communities. From full roof replacements to detailed inspections, we deliver hands-on expertise and workmanship we’re proud to put our name on.
Who We Are
Rivas Roofing has been part of the Altadena and Pasadena community for more than 30 years. The company was founded in 1995 by Felipe Rivas’ father, and today it’s owned and operated by Felipe himself. After his father passed, Felipe stepped in to carry the business forward and has been running it for nearly a decade. This is a company built on genuine experience, accountability, and showing up to do the work the right way.
When you contact Rivas Roofing, you work directly with people who understand how roofs are actually built. Felipe personally inspects roofs, climbs them when needed, and gives honest recommendations based on what’s going on structurally, not what’s easiest to sell. That hands-on approach is a big reason why our customers tell us they feel confident in our hands.
What We Do
We handle residential, commercial, and specialty roofing projects across Altadena, Pasadena, and the surrounding areas, including La Canada, San Marino, San Gabriel, Monrovia, Eagle Rock, Arcadia, Sierra Madre, and Alhambra. Beyond inspections and repairs, our focus is full roof replacement, especially for homeowners and landlords dealing with aging roofs, safety concerns, or major upgrades.
On the residential side, we work with asphalt shingles, clay and concrete tile, metal roofing, and wood shake systems. For commercial buildings, we install TPO, PVC, EPDM rubber, metal roofing, and liquid-applied restoration systems. We also specialize in custom and specialty roofing projects, including historic Craftsman homes, Spanish and Mediterranean-style properties, high-pitch roofs, and energy-efficient systems that meet California Title 24 requirements.
Every project starts with understanding your structure, roof slope, drainage, and goals. Whether you need something practical to get through the rainy season or a roof that completely transforms the look of your home, we tailor the solution to what you actually want.
Our Team
Our crew is made up of people who came up doing the work, not just supervising it. Felipe’s project manager is his cousin, and they’ve worked side by side for years, doing the grunt work, hauling materials, handling steep pitches, falling off roofs, and learning the principles of roofing from the ground up. That shared background shapes how projects are run today.
We look for team members who similarly work hard, pay attention to details, and take genuine pride in the finished product. Our foremen and installers understand that roofing isn’t just about installing materials: it’s about doing it correctly so the system performs for decades. That mindset leads to better workmanship, cleaner job sites, and fewer problems down the road.
Our Philosophy
Rivas Roofing is a family business in the truest sense. We put our name on our trucks, shirts, and every roof we install, and that means something to us. Felipe’s goal is to leave his children the legacy he inherited: a company known for quality and pride in workmanship.
That philosophy shows up in how we treat customers. We take the time to listen, explain your options in plain language, and make sure you understand what you’re getting. We don’t rush jobs, and we don’t disappear once the work starts. We stay involved throughout the project, answer questions, and make sure the final result meets your expectations. When you choose Rivas Roofing, you choose a contractor who treats your roof like it represents our own name, because it does.
Get Your Free Estimate Today!
Rivas Roofing is a family-owned, hands-on roofing company that believes in doing things the right way, from the first inspection to the final cleanup. When you reach out, Felipe personally inspects your roof, explains your options clearly, and provides an honest, accurate estimate. If you’re ready to move forward, contact us today to schedule your free estimate.
